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PSM: Professional Services Marketing

Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought.

Nov 27, 2015

In episode 30, Brad and Scully share nine tips to create dynamic email content and produce more effective email campaigns. In addition, they examine how privacy laws apply to firms; and discuss the announcement that Content Marketing Institute’s Chief Strategy Officer, Robert Rose, has accepted an advisory role for...


Nov 20, 2015

In this special edition of PSM, Brad interviews Josh Miles, principal and founder of Indianapolis-based Miles Design, an, award-winning design firm specialising in brand strategy, corporate identity, and website design for professional services firms. In mid-2015 he joined Redwall Branding and Advertising to create a...


Nov 13, 2015

In episode 28, Brad and Scully discuss adopting a more strategic, longer-term approach to video. In addition, they examine four automated emails you should be sending; and whether email messages are reaching inboxes. While this episode’s commonly asked professional services marketing question looks at how to...