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PSM: Professional Services Marketing

Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought.

Jan 27, 2017

Brad and Scully discuss the concept of the modern hybrid marketer and why marketers need have a broad range of technological skills. In addition, they examine the idea that all content marketers need to make more time to write and the relevance of the human element within the content we create. This episode’s...


Jan 20, 2017

In this special episode of PSM, Brad interviews Ron Baker, founder of VeraSage Institute – a leading think-tank dedicated to educating professionals internationally. Ron is also the author of seven bestselling books and a radio talk show host. In this podcast, Brad and Ron discuss the benefits of value...


Jan 6, 2017

In this special episode of PSM, Brad interviews one of the world’s leading consultants and thinkers of how professional service firms market themselves, Tim Williams. Tim is the Founder and Managing Director of Ignition Consulting Group, Salt Lake City, and author of Positioning for Professionals. In this podcast...