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PSM: Professional Services Marketing

Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought.

100: building a bold brand

Sep 22, 2017

In the 100th episode of PSM, Brad and Scully look back over their time on PSM and discuss their favourite episodes and the lessons they have learnt along the way. Included in this episode are audio clips from:

5: interview with Robert Rose – marketing through a different ‘lens’

7: interview with Joe Calloway –...

99: augmented reality

Sep 8, 2017

Brad and Scully discuss the most significant predicted content marketing tech trends for 2018. In addition, they examine five skills marketing recruiters should look for when hiring new staff; and if augmented reality will finally have its day. Brad and Scully interview imageseven Account Manager, Vanessa Reside, on...