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PSM: Professional Services Marketing

Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought.

Mar 27, 2020

We're all in uncharted territory as most firms today are now largely working from home (WFH), and more distributed than ever. Josh Miles and guest CJ McClanahan discuss the challenges of remote working situations, and how to focus on the right things for getting work done and staying sane.
 
Insights into the world of...


Mar 20, 2020

We all know how to speak like humans, but why is it so difficult to write copy that sounds natural. If you'd like to communicate more clearly, tune in as Josh interviews Nick Usborne about copywriting.
 
Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The...


Mar 6, 2020

"There are no bad ideas in a brainstorm, but that one was dangerously close"
- Josh's first boss
 
What are the rules and best practices for doing better brainstorming? Josh and David unpack some of the best tips and freshest recommendations from IDEO.
 
Insights into the world of professional services...